MOANA POE OIL SERIES BRANDING
- visual identity
Logo, packaging, site and promo art for “Moana Poe” tanning and skin care oil series. Moana poe or “Ocean Pearl” comes directly from Tahiti where it is produced with the ancient Monoi oil recipe and it’s a 100% natural product made with pure coconut oil and the “magic” qualities of the Tiare Flower, the Tahitian gardenia.
We decided to depict the vintage nature of the product and the rich history behind its production but also bring in some nowadays aura to it. So we came up with illustrated images that balance between the vintage exoticism and today’s trends.
For more, please visit www.moanapoe.com
Pack shots from photographer Fanis Mourtos